market_research

Databoard for Research Insights – Think Insights – Google

Databoard for Research Insights THE RUNDOWN Need some stats for a presentation? You shouldn’t have to go data mining. We’ve created this interactive tool to help you quickly find what you need from our vast archives of industry-leading research. It’ll even help you tell a story from the stats, turning selected charts and data points …

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How Mobile Is Transforming the Shopping Experience in Stores – Think Insights – Google

Smartphones are changing the retail landscape. They help us research, compare, and purchase products not just online, but also in stores. In fact, 84% of smartphone shoppers use their phones while in a physical store. This study, done in conjunction with the Google Shopper Marketing Agency Council and M/A/R/C Research, seeks to uncover the role …

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Infographic: 5 Online Shoppers Shaping Holiday 2012 | The eTail Blog

The infographic points out that this holiday season, shoppers plan to spend between $92 and $96 billion online, which amounts to $421 per customer and 12% more online shoppers than last year. In 2011, there were 81 million Black Friday shoppers and 123 million Cyber Monday shoppers Of Millennial shoppers, 45% say they’ll prioritize brands that are on sale over their “preferred brands.” 78% …

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