Tag: infographic

December 6, 2018 admin

Inside the purchase journey of 3 deal-seeking shoppers December 2018 Search, Consumer Insights, Retail New research from Google shows how intent is redefining the marketing funnel.1 People are narrowing and broadening their consideration set in unique and unpredictable moments. We’re finding this behavior in all shopper types, particularly the deal seeker. For a closer look, we traced the paths to purchase of three…

June 13, 2013 admin

Infographic: How Mobile Is Transforming the Shopping Experience in Stores THE RUNDOWN Mobile is empowering shoppers and changing how retailers think about their business. According to this new research, done in conjunction with Google Shopper Marketing Agency Council and M/A/R/C Research, most mobile shoppers are using their phones both before heading to the stores and…